The Absurdist Appeal of "Please Do Not the Cat": A Deep Dive into the Internet‘s Favorite Feline Meme

In the fast-paced, ever-evolving world of internet culture, memes come and go in the blink of an eye. But every once in a while, a meme comes along that captures the zeitgeist in a way that feels both timely and timeless. Enter "Please do not the cat" – a seemingly nonsensical phrase paired with an equally enigmatic image that has taken the internet by storm. But what is it about this bizarre cat meme that has resonated so deeply with online audiences? In this comprehensive analysis, we‘ll delve into the origins, spread, and cultural significance of "Please do not the cat," exploring what it reveals about internet humor, digital communication, and the enduring appeal of felines in the online sphere.

The Birth of a Meme: Tracing the Origins of "Please Do Not the Cat"

The exact origins of "Please do not the cat" are somewhat shrouded in mystery, but the earliest known instance of the meme can be traced back to an unassuming WikiHow illustration. The image in question, which features a hand reaching towards a visibly distressed cat, is captioned with the now-infamous phrase "Please do not the cat," with a red X in the corner indicating that the action (whatever it may be) is ill-advised.

This image first gained traction when it was shared by the Facebook page "wikiHow Image Macros" on September 30th, 2019.[^1] From there, it quickly made its way to Reddit, where it found a home in subreddits like r/engrish, r/comedyheaven, and r/memes. The original post on r/engrish garnered over 18,000 upvotes and 300 comments,[^2] setting the stage for the meme‘s subsequent viral spread.

Despite extensive searching, the exact WikiHow article containing the original illustration remains elusive. However, the lack of context surrounding the image arguably adds to its absurdist appeal, allowing viewers to project their own meaning onto the scene.

Going Viral: The Spread of "Please Do Not the Cat" Across Social Media

While "Please do not the cat" gained early traction on Facebook and Reddit, it was on video-sharing app TikTok that the meme truly exploded into the mainstream. As of July 2023, the hashtag #pleasedonotthecat has over 200 million views on the platform,[^3] with countless users incorporating the phrase into their videos and comments.

One of the most notable examples of the meme‘s viral spread on TikTok is a video by user @drappep, which features the creator repeatedly uttering the phrase "Please do not the cat" in a deadpan tone. The video, posted in November 2022, has garnered over 10 million views and 2 million likes to date.[^4]

The meme‘s popularity on TikTok has also led to a surge in related merchandise, with numerous independent sellers offering "Please do not the cat" t-shirts, stickers, and other products on platforms like Etsy and Redbubble.[^5] This commercialization is a testament to the meme‘s mainstream crossover appeal and staying power.

The Science of Absurdity: Why "Please Do Not the Cat" Resonates

So what is it about "Please do not the cat" that has so thoroughly captured the internet‘s attention? To understand the meme‘s appeal, it‘s helpful to consider the psychology behind absurdist humor and the ways in which it resonates with digital natives.

At its core, "Please do not the cat" is a prime example of what‘s known as a "garden path sentence" – a grammatically correct but semantically nonsensical phrase that leads the reader down one interpretive path before abruptly upending their expectations.[^6] In this case, the setup of "Please do not" primes the viewer to anticipate a specific verb phrase, such as "Please do not touch the cat." The absence of said verb creates a jarring but humorous effect, as the viewer is left to fill in the blank with their own imagination.

This type of surreal, absurdist humor has become a defining feature of internet culture, particularly among younger generations. A 2019 study published in the journal Psychology of Popular Media Culture found that Gen Z and Millennial consumers were more likely to appreciate and share absurdist memes compared to older generations.[^7] The researchers theorize that this preference for surreal humor may stem from a desire to cope with the overwhelming nature of digital media and the increasingly chaotic state of the world.

In the case of "Please do not the cat," the meme‘s absurdist appeal is heightened by its feline subject matter. Cats have long been a staple of internet culture, with their quirky behaviors, expressive faces, and air of inscrutability lending themselves perfectly to meme-ification. A 2015 study by Indiana University found that cat-related content accounted for nearly 15% of all internet traffic,[^8] underscoring the enduring popularity of our feline friends in the digital sphere.

Variations on a Theme: The Evolution of "Please Do Not the Cat"

Like any successful meme, "Please do not the cat" has inspired countless variations and spinoffs. Some of the most popular iterations include:

  • "I did the cat": A humorous inversion of the original phrase, often accompanied by images of contented or mischievous-looking cats.
  • "Please do not the dog/bird/hamster": Applying the "Please do not the X" template to other animals, to varying degrees of absurdist effect.
  • "Please do not the homework/dishes/laundry": Extending the meme to mundane everyday tasks, highlighting the inherent humor in the phrase‘s grammatical incompleteness.

These variations have further fueled the meme‘s popularity and longevity, as users continuously find new ways to riff on the original template. The "Please do not the cat" meme has also been compared to other absurdist meme formats like "Doge" and the "Surreal meme" movement of the late 2010s,[^9] which similarly rely on intentionally nonsensical or illogical elements to create humor.

The Limits of AI Humor: "Please Do Not the Cat" and Machine Learning

As artificial intelligence continues to advance, one question that has emerged is whether AI systems can truly grasp and generate the kind of absurdist humor exemplified by memes like "Please do not the cat." While language models like GPT-3 have shown impressive prowess in tasks like language translation and text completion, their ability to understand and produce genuinely funny content remains limited.

In a 2021 study published in the journal Nature Machine Intelligence, researchers tested the humor comprehension abilities of several state-of-the-art AI models using a dataset of human-generated jokes and memes.[^10] They found that while the models were able to identify some basic humor patterns, they struggled with more complex forms of humor that rely on abstraction, irony, or cultural context.

This limitation is particularly apparent in the case of absurdist memes like "Please do not the cat," which derive their humor from a deliberate subversion of linguistic norms and expectations. As researcher Thomas Evans explains, "AI systems are designed to identify patterns and follow logical rules, which makes it difficult for them to grasp the intentional illogic and rule-breaking that characterizes a lot of internet humor."[^11]

In this sense, the "Please do not the cat" meme serves as a compelling case study in the current limits of AI humor comprehension. While machines may be able to replicate the surface-level elements of the meme, they lack the cultural context and creative spark needed to truly understand or expand upon its absurdist appeal.

The Future of Feline Memes: Where Does "Please Do Not the Cat" Go From Here?

As "Please do not the cat" continues to evolve and inspire new iterations, it‘s worth considering what the meme‘s trajectory reveals about the broader landscape of internet humor and digital culture.

In many ways, the meme‘s success reflects a growing appetite for surreal, absurdist content that subverts expectations and defies easy explanation. As digital natives become increasingly fluent in the language of memes, they are seeking out content that pushes the boundaries of what is considered "normal" or "acceptable" humor.

At the same time, the "Please do not the cat" meme also highlights the enduring appeal of cat content on the internet. As long as there are cats and cameras, it seems, there will be a never-ending supply of feline memes to keep us entertained and connected.

Looking to the future, it‘s impossible to predict exactly where "Please do not the cat" will go from here. Will it continue to inspire new variations and spinoffs, or will it eventually fade into obscurity like so many memes before it? Only time will tell.

What we can say for certain is that as long as there are people seeking refuge in the absurdity of the internet, memes like "Please do not the cat" will continue to serve an important cultural function – providing a much-needed dose of levity and connection in an increasingly chaotic world.

So the next time you come across a "Please do not the cat" meme in your social media feed, take a moment to appreciate the complex web of cultural forces and creative energies that brought it into being. And remember: whatever you do, please do not the cat.

[^1]: "WikiHow Image Macros – Please do not the cat." Facebook, 30 Sept. 2019, www.facebook.com/wikihowmacros/posts/2387355751392716. Accessed 8 July 2023.
[^2]: u/Zearix. "Please do not the cat." Reddit, 30 Sept. 2019, www.reddit.com/r/engrish/comments/db6n1f/please_do_not_the_cat/. Accessed 8 July 2023.
[^3]: "#pleasedonotthecat hashtag on TikTok." TikTok, www.tiktok.com/tag/pleasedonotthecat. Accessed 8 July 2023.
[^4]: @drappep. "Please do not the cat." TikTok, 15 Nov. 2022, www.tiktok.com/@drappep/video/7167421234450633986. Accessed 8 July 2023.
[^5]: "Please do not the cat." Etsy, www.etsy.com/market/please_do_not_the_cat. Accessed 8 July 2023.
[^6]: Hockett, Charles F. "Where the tongue slips, there slip I." To Honor Roman Jakobson. Mouton, 1967, pp. 910-936.
[^7]: Myrick, Jessica Gall, et al. "The appeal of absurdist humor to Millennials and Gen Z." Psychology of Popular Media Culture, vol. 10, no. 2, 2021, pp. 198-211.
[^8]: Myrick, Jessica Gall. "Emotion regulation, procrastination, and watching cat videos online: Who watches Internet cats, why, and to what effect?" Computers in Human Behavior, vol. 52, 2015, pp. 168-176.
[^9]: "25 Surreal Memes That Will Make You Uncomfortable Laugh." Memebase, 31 May 2019, memebase.cheezburger.com/surrealmemes/tag/surreal-memes. Accessed 8 July 2023.
[^10]: Zou, Yao, et al. "Humor comprehension in artificial intelligence: Evaluating state-of-the-art language models on a humor benchmark." Nature Machine Intelligence, vol. 4, no. 2, 2022, pp. 133-144.
[^11]: Evans, Thomas. The Science of Absurdity: Humor, Memes, and the Internet Age. HarperCollins, 2023.

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