Artificial Intelligence is transforming search and information access in exciting new ways. As an industry expert, I‘m thrilled to see Microsoft‘s new Bing AI assistant take on Google to deliver the next generation of web discovery. In this expanded guide, I‘ll provide insider tips to access and optimize this powerful new tool.
The Rise of AI Search Assistants
AI-driven search engines are seeing rapid adoption from students to CEOs. According to IDC, 87% of organizations now use or plan to use AI search and discovery tools. What‘s driving demand?
💡 Need for Knowledge Automation – As remote work boomed over the last 3 years, so has reliance on self-service access to information. Over 64% of workers report using search to answer 5+ questions per day to improve productivity. AI assistants like Bing cut information retrieval time by more than half according to McKinsey.
📊 Market Momentum – Silicon Valley sees the search giant‘s dominance as prime for disruption by AI upstarts. As this IDC chart shows, Bing itself has slowly gained some ground with consistent growth:
While still trailing Google at about 9% total share, Bing has long set its sights on innovating search. The new Bing AI preview suggests Microsoft is ready to double down by integrating conversational AI. How does it stack up to alternatives?
How Leading AI Assistants Compare
Consumer demand has outpaced expectations for these tools. After unveiling his ChatGPT research project to the world last November, OpenAI CEO Sam Altman seemed shocked to receive 1 million users in less than a week.
The new Bing AI aims to expand on ChatGPT‘s capabilities using a similar natural language model. Here‘s an overview comparing leading personal AI assistants as of February 2023:
| Google Bard | ChatGPT | New Bing AI | |
| Launch Date | Feb 2023 | Nov 2022 | Feb 2023 |
| NLP Model | LaMDA | GPT-3.5 | Proprietary GPT |
| Knowledge Graph | Google Search Index | 2021 Index | Bing Index + Web |
| Key Strength | Factual Accuracy | Readability | Up-to-date Answers |
A few key differences emerge:
✅ Knowledge Graph – Bing taps directly into Microsoft‘s indexer of the live open web. So queries generate responses based on the latest available information online.
✅ Conversational Ability – Built on OpenAI frameworks, the new Bing allows back-and-forth dialogue like ChatGPT. You can ask clarifying questions if the initial answer doesn‘t fully address your need.
Let‘s walk through putting these next-generation information access skills to work…
